Machinery Sales Academy
For your next level of sales professionalism
Welcome at the Machinery Sales Academy
The ultimate sales force training program for all skills, knowledge and experiences required for professional sales and marketing for your food process and packaging machinery and belonging services.
Our expertise
FMCG
The biggest market for the Process & Packaging machinery industry, with insights in branches, multinationals, the Private Label market and market trends.
ETO Industry
The Process & Packaging industry with its high customization levels, has one of the highest ETO (engineering to order) levels of the industry.
The Sales Process
Selling Process & Packaging machinery is more complex then selling non customized equipment, still the process itself is always the same.
Marketing and Sales
Sales & marketing always starts with a strategic plan. Subjects like upcoming markets, worldwide exhibitions, selecting and managing the agents, the marketing channels and the belonging media and marketing mix.