Machinery Sales Academy

The biggest market for the Process & Packaging machinery industry, with insights in branches, multinationals, the Private Label market and market trends.

The Process & Packaging industry with its high customization levels, has one of the highest ETO (engineering to order) levels of the industry.

Selling Process & Packaging machinery is more complex then selling non customized equipment, still the process itself is always the same.

Sales & marketing always starts with a strategic plan. Subjects like upcoming markets, worldwide exhibitions, selecting and managing the agents, the marketing channels and the belonging media and marketing mix.

The center in this whole marketing & selling process. What are the required sales characteristics, successful sales techniques, Time Management, this and much more!

Choose from our selection of individual workshops or choose for our one or two year development program.